HIGHER GROUND WELLNESS - HOLISTIC HEALING CENTER
Founder and practitioner, Gordana was attracting clients for Yoga sessions at her physical location but was wanting to promote her additional services to a broader range of clients and needed some creative direction with her brand communications.
Gordana's mission was to help heal others so they could continue to their life's purpose. She was firm about keeping her current brand colors of green and mauve
SERVICES PROVIDED - Brand Photography | Consulting - Identity and Marketing Strategy
BRAND VIBE - Mystical | Heal | Community BRAND PILLARS - Empathy | Wisdom
To address the problem of gaining clients for additional services and virtually, I suggested photography for social media showcasing the services she provided and the location to create a feeling of being there experiencing the treatments. I also suggested Gordana share her wisdom with weekly wellness tips with a photo of herself to show potential clients they were in good hands.
The wellness center is located on a large piece of land with a large studio, treatment room, and guest rooms. I advised Gordana to rent out her space to related service providers for additional income on Airbnb and her website. I created a new website layout, including a new profile photo for her About section.
"I have used this delightful woman for my business and she's amazing! I Highly recommend her. I love my photos "
Gordana - Wellness Practitioner